As we begin to enter the economic recovery stage of the pandemic, managing your print marketing supply chain effectively will […]
All posts tagged: sourcing
Best Quality, Price and Service – Get All Three
Mike BotzanMike isn’t just the Director of Marketing at eLynxx Solutions – he’s a customer-whisperer, a growth alchemist, and a […]
Best Quality, Service and Price – Get All Three:
In the previous segments we discussed the importance of managing the many pre- and post-pricing details of custom print projects. […]
Best Quality, Service and Price – Get All Three
There isn’t much to be done once the buy is made for off-the-shelf goods. Custom printing, because of it’s made-to-specification […]
Best Quality, Service and Price – Get All Three: Pre-Pricing Details
Procurement methods for common, off-the-shelf items are not built to handle all of the details print projects require before pricing […]
How to Increase Marketing Coverage With the Same or Less Marketing Spend
It’s hard to imagine anyone who would not want to increase marketing coverage. Today, with tightening budgets, it’s even harder […]
Three Reasons Why Marketing Needs Its Own Supply Chain
If you ask marketing people how their organization sources marketing materials and services you’ll likely get one of two answers. […]
Print Industry in Throes of Consolidation
Are you a print buyer with increasing concerns over the loss, or potential loss, of longtime suppliers? If not, you […]
Software Choices: Purpose-Built or General Use
Providing your organization with the right kind of resources is important to its long-term growth. When it comes to resources, […]
Risky Business – The Use of Spreadsheets Beyond Intent
Spreadsheets are a great tool for accounting and financial tasks. But they have limitations that make them inappropriate and sometimes […]