Print buyers have competing demands for their time. They juggle multiple priorities and projects, some of which can be quite […]
All posts tagged: efficiency
Print Procurement in 2020
What’s ahead for print suppliers and procurers in 2020? As usual, reading tea leaves is an inexact undertaking—but it’s useful […]
Spec-writing assistance tailored to your needs
Writing specifications is arguably the most important step in procuring direct mail, point of purchase, or marketing materials. Your specs […]
Targeted Print Buying Assistance Can Fill in the Blanks
A number of organizations spend 5% and more of their revenues on direct mail, print marketing, and POPs. For these […]
Print Buying: The Importance of Experience
It’s often said that developing expertise requires making mistakes and learning from them. However, in the fast-paced world of print […]
Print Management Software: Your Print-Buying Assistant
Mike BotzanMike isn’t just the Director of Marketing at eLynxx Solutions – he’s a customer-whisperer, a growth alchemist, and a […]
Supply Chain Management from the Vendor’s Point of View
The sales approach in the print industry tends to be kind of old-school. It’s often product centric versus service, capability […]