Our friends over at Capterra created a spoof commercial parodying software that tries to be everything to everyone. Everyone here […]
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When Cyborgs Buy Print
If you need me in your life at around 4pm EST on a Wednesday, your best bet is to dive […]
Five Reasons Why Printed Marketing Materials are Still Important
Despite the fact that we seem to live so much of our lives online, we are still physical beings living […]
The Real Cost of Traditional Software
One of the fundamental decisions an organization has to make is to whether they should use locally hosted or cloud […]
Print Industry in Throes of Consolidation
Are you a print buyer with increasing concerns over the loss, or potential loss, of longtime suppliers? If not, you […]
Seeking the Secret Sauce of Print Projects
Research. Creative. Distribution. When it comes to marketing material projects they’re the three heavy hitters, the big guns, the meat […]
Software Choices: Purpose-Built or General Use
Providing your organization with the right kind of resources is important to its long-term growth. When it comes to resources, […]
Risky Business – The Use of Spreadsheets Beyond Intent
Spreadsheets are a great tool for accounting and financial tasks. But they have limitations that make them inappropriate and sometimes […]
Top 4 Reasons Why Spreadsheets are the Wrong Tool for Managing Projects
There was a time when only finance and accounting professionals used spreadsheets. That’s because they were designed for recording numbers […]
Maintaining Control vs. Brokers and BPOs: What’s Right for You?
Printed materials in some form or another are integral to the branding and marketing of most organizations. When it comes […]