Reading Time: 2 minutesIt’s often said that developing expertise requires making mistakes and learning from them. However, in the fast-paced world of print […]
Currently browsing: Project Management
No One Should Have to Fight a Dragon Alone
Reading Time: 3 minutesYou put time and effort into building a good relationship with your print vendor. You trust each other. Your printer […]
Print Management Software: Your Print-Buying Assistant
Reading Time: 2 minutesMike BotzanMike isn’t just the Director of Marketing at eLynxx Solutions – he’s a customer-whisperer, a growth alchemist, and a […]
Best Quality, Price and Service – Get All Three
Reading Time: 2 minutesMike BotzanMike isn’t just the Director of Marketing at eLynxx Solutions – he’s a customer-whisperer, a growth alchemist, and a […]
Best Quality, Service and Price – Get All Three:
Reading Time: 2 minutesIn the previous segments we discussed the importance of managing the many pre- and post-pricing details of custom print projects. […]
Best Quality, Service and Price – Get All Three
Reading Time: 2 minutesThere isn’t much to be done once the buy is made for off-the-shelf goods. Custom printing, because of it’s made-to-specification […]
Best Quality, Service and Price – Get All Three: Pre-Pricing Details
Reading Time: 2 minutesProcurement methods for common, off-the-shelf items are not built to handle all of the details print projects require before pricing […]
Print – The Unsung Touchpoint of Selling
Reading Time: 2 minutesSelling is not a simple process. It takes a complex skill set that includes the ability to: Understand and connect […]
How to Increase Marketing Coverage With the Same or Less Marketing Spend
Reading Time: 4 minutesIt’s hard to imagine anyone who would not want to increase marketing coverage. Today, with tightening budgets, it’s even harder […]
Seeking the Secret Sauce of Print Projects
Reading Time: 4 minutesResearch. Creative. Distribution. When it comes to marketing material projects they’re the three heavy hitters, the big guns, the meat […]