Reading Time: 2 minutesSix months into the pandemic, with so many economic and social factors still beyond business control, it’s not unreasonable for […]
All posts tagged: software as a service
As a Print Buyer, what’s your LIMFAC (limiting factor)?
Reading Time: 2 minutesWhat holds you back as a print buyer? When the military makes plans, they consider what could hinder success. It’s […]
A World of Complexity Confronts Print Buyers and Vendors
Reading Time: 2 minutesOn a daily basis, on our phones and television screens, we’re seeing the effects of complexity—and how leaders struggle to […]
Creative Versioning: It doesn’t have to complicate print buying
Reading Time: 2 minutesVersioning—or customizing a print marketing message for a specific audience—is increasingly important to sales success. Customized messages get the attention […]
Print Procurement in 2020
Reading Time: 2 minutesWhat’s ahead for print suppliers and procurers in 2020? As usual, reading tea leaves is an inexact undertaking—but it’s useful […]
Spec-writing assistance tailored to your needs
Reading Time: 2 minutesWriting specifications is arguably the most important step in procuring direct mail, point of purchase, or marketing materials. Your specs […]
Targeted Print Buying Assistance Can Fill in the Blanks
Reading Time: 3 minutesA number of organizations spend 5% and more of their revenues on direct mail, print marketing, and POPs. For these […]
Print Buying: The Importance of Experience
Reading Time: 2 minutesIt’s often said that developing expertise requires making mistakes and learning from them. However, in the fast-paced world of print […]
Print Management Software: Your Print-Buying Assistant
Reading Time: 2 minutesMike BotzanMike isn’t just the Director of Marketing at eLynxx Solutions – he’s a customer-whisperer, a growth alchemist, and a […]