If you ask marketing people how their organization sources marketing materials and services you’ll likely get one of two answers. […]
Despite the fact that we seem to live so much of our lives online, we are still physical beings living […]
eLynxx Solutions, a leading provider of software for the marketing supply chain has released data showing marketing material savings of […]
We’re nearing the end of January. Much of the marketing communications community’s attention has changed focus to Sunday’s world championship […]
Increasing efficiency and reducing costs is a key factor in the way organizations in many sectors, including shipping and logistics, […]
If you didn’t know any better, it would be easy to conclude that innovation in marketing and promotion is limited […]
Regardless of the medium, graphic designers are able to magically turn ideas into artistically stunning works of graphic communication. When […]
Common Sense – In Furniture and Marketing Leave it up to a company that has successfully made knock-down furniture, hex […]
Over the past eight installments of our Marketing Supply Chain Field Guide we’ve discussed mechanics, functional areas and roles. Now […]