Mergers and cutbacks affecting print vendors and marketers during the pandemic have added a layer of uncertainty to the print buying experience. But greater efficiency, expertise, and cost savings are available to companies returning to print to help them ratchet up business.<\/p>\n\n\n\n
Print users can benefit by 1) rethinking their print acquisition options, including the \u201cdo it yourself\u201d direct buy route, various types of outsourcing or a blend, and 2) reviewing their print management tools and processes for effectiveness.<\/p>\n\n\n\n
In a typical print acquisition experience, the user:<\/p>\n\n\n\n
\u00b7 Obtains print by buying it directly from a printer.<\/p>\n\n\n\n
\u00b7 Obtains print from a broker. On behalf of a print customer, a broker buys the print job from a printer and resells it to the print user with a markup (on a job-by-job basis).<\/p>\n\n\n\n
\u00b7 Hires a print management organization to handle print. A print manager does what a broker does, but also manages the entire print buying process for the user for all print jobs.<\/p>\n\n\n\n
Print users, brokers, and print management companies alike use a variety of tools to handle the transaction and communicate about all aspects of a complex print job. The aspects include determining a vendor pool, specifications, artwork, direct mail components, versioning, change orders, proofs and approvals, quality assurance, delivery, reporting, and other details.<\/p>\n\n\n\n
Print users\u2019 project management tools include:<\/p>\n\n\n\n
\u00b7 Spreadsheets, email, and phone conversations<\/p>\n\n\n\n
\u00b7 Homegrown software<\/p>\n\n\n\n
\u00b7 ERP and general procurement systems that aren\u2019t specifically designed for print<\/p>\n\n\n\n
\u00b7 Interactive software specifically designed for print, direct mail and promo <\/p>\n\n\n\n
Print buyer\u2019s software can be the most efficient and cost-effective solution for print acquisition\u2014whether you\u2019re a direct print buyer, broker, or print manager. With over 50 years of print expertise and a patented print-buying methodology, eLynxx Solutions software and service enriches and enhances the print-buying experience at all levels.<\/p>\n\n\n\n
eLynxx Solutions\u2019 offers the top-rated, least disruptive, and easiest-to-use print buyer\u2019s software, preferred by print users, brokers, and print management organizations. It\u2019s precisely tailored to work the way you do. Software benefits include:<\/p>\n\n\n\n
\u00b7 Communication and collaboration (eliminating the inefficiency of spreadsheets, emails and system workarounds, which saves time and money)<\/p>\n\n\n\n
\u00b7 Management of the entire process, including specifications, approvals, versioning, change orders, delivery and invoicing<\/p>\n\n\n\n
\u00b7 Full, timely reporting<\/p>\n\n\n\n
\u00b7 Transparency (no hidden fees or markups)<\/p>\n\n\n\n
\u00b7 Compliance<\/p>\n\n\n\n
In addition, eLynxx Solutions offers services tailored to satisfy customer needs. Services include: <\/p>\n\n\n\n
\u00b7 Specifications and vendor qualification<\/p>\n\n\n\n
\u00b7 Print management services (from getting prices to monitoring the entire process)<\/p>\n\n\n\n
\u00b7 Quality assurance<\/p>\n\n\n\n
\u00b7 Software integration and support<\/p>\n\n\n\n
In a challenging economy, fully exploring print acquisition options and tools ensures that buyers get the custom solution they need for their specific circumstances and budget.<\/p>\n","protected":false},"excerpt":{"rendered":"
Mergers and cutbacks affecting print vendors and marketers during the pandemic have added a layer of uncertainty to the print […]<\/p>\n","protected":false},"author":4,"featured_media":19445,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t